Blog Class - Lesson 2 - Your Blog Needs an Apartment
Hey y’all…boy am I burning the midnight oil this week. I’ve got this workshop until June 10th from 9 am to 3 pm and then driving home and getting the boy to bed feeling loved and cared for (that includes at least a 3-course macrobiotic meal cooked from scratch, a bath, story-time, prayers, back scratching and several kisses and “i love yous” exchanged). The workshop is raw-some I might add. I’ll have to share more about it at some other point in time. Very timely information, big picture stuff.
All righty then, let’s get back to business. Some folks are just joining the class -
Welcome! Thanks for you interest and I hope this class provides you with value. My goal is to help everyone in the Blogging Class earn some cash via internet marketing. This class is for both beginners and advanced users, however the advanced users may need to just watch the first few lessons go by as they have probably already gone this far or further with establishing their blogs.
This class aims to educate even the most blogging-illiterate person and make them blogging-Literate. All others, patience, your time will come.
Lesson 2 - Find Housing for Your Blog a.k.a. Get a Private Hosting Account for your Blog (more…)
Build A Stampede of Traffic to Your Blog &/or Web site
Once you have your blog set up and some great articles posted, you want to share your creation with the world, right? After all, that is how you are going to make money with your blog.
HOWEVER - you do not want to come off like you are selling something. Your goal is to be interesting, funny, smart and to attract the right audience to read your blog. That’s the most essential ingredient in building your market. Merit. (more…)
Who is Anitron and Why Should You Care?
Aloha~
I’ve been busy setting up Anitron’s Internet Marketing web pages this past week. This has been a long time coming. Every time I wanted to put these pages up so that I could market search engine optimization and online marketing via the internet I’d get a new project. Being gung ho, I’d throw myself into the client’s project, leaving little time to put the pages up. That has now changed! I spent all of February and March 2007 writing protocols, April catching up on projects and getting admin organized, and now finally in May the IM pages have life! Please check them out and let me know what you think. Better yet, order yourself up a FREE SEO Site Evaluation report.
~ Z
Is Paying for Professional Internet Marketing Service Worth it?
Let’s face it - Internet Marketing / search engine marketing is not rocket science. At least to me it’s not. Although a good point is that I have been practicing and following the industry since 1999, so I do have a little experience. In comparison with my college studies in Geology and Environmental Science at Smith College, that was closer to rocket science than search marketing.
Hmmm…am I putting my foot in my mouth again? Am I dogging my own occupation - saying it ain’t worth nothing? If you wanna know, read on…
Search Marketing Profession: What I do and What I’m Doing
I get a lot of puzzled looks and confusion when I tell people that my job is search engine marketing. I usually feel compelled to follow that up with “I optimize my clients web sites so they are indexed by the search engines, with the ultimate goal of ranking toward the top of the results for specific keywords.” Even that gets some glassy stares. So I follow that up with “I try to get my clients’ web sites listed in the top 10 of Google, Yahoo or MSN.”
I didn’t realize there was anything special about what I do, but apparently some are baffled. That’s pretty much a good thing as long as people know enough to hire me to get the job done. And I do get the job done. I’m working on finding a way to display the results I get for my clients so others can see that with me they are going to be taken care of with accountability and professionalism.
But I didn’t get on today to talk about how great I am. We all already know that 
So what I did 4 years ago was learn how to optimize web site for better search engine placement. The industry was so new then. It was a lot easier for me to do the work alone. I think the number of web sites in 1995 was like 18,000. Now its like 100 million (in 12 years - if only that was a stock and I bought a bunch in 1995 - how’s that for ROI?). Now the only way to keep up is to get help. That’s what I’ve been doing - setting up protocols and training a new employees how to design, implement and maintain online marketing campaigns. Just writing the protocols took a long time! It really helped me see how much I do and how valuable it truly is. And then training on top of that has been another challenge. Getting others’ to reproduce the quality of work I insist upon is finally starting to pan out. That took some serious attention as well.
In case you were wondering why I haven’t posted to my blog in forever, this is the reason. Major business shifts. However, the blog is an important part of my strategy, and I will be recording my process and new information here on a more regular and frequent basis in the coming weeks. Setting up an entire department is a lot of work! And for those of you that wanted to know - that is what I’m doing. Cheers.
